For me, the first Brother product I encountered was the word processor that I wrote my college reports on in the early 90s. At that time I didn't even know that Brother was a Japanese company. When I came to Japan I learned that it was in fact not an American company but actually originated in the central Japan area. Right now I have a Brother fax/printer/scanner/copy machine, it is super handy. Do you have any products around you?

Last year when we visited Brother head office in Nagoya there were some items that Brother has on the market now that got a lot of attention from the WCS participants; I will introduce a few of them to you here.

The sewing machine is an essential item for anyone making cosplay costumes. Machines like the one above attracted great interest. We were given a demonstration of how you can input a pattern (like the Winnie the Pooh image above the machine) and the machine will create it automatically.


The little machine above was very popular as well. You may have seen items like this at an office or company, it is a labeler. You can make any label you want, for a lunch box to pencil case. This product is different however, it is a Hello Kitty labeler.

If you don't like Hello Kitty, there are Mickey Mouse and Winnie the Pooh labelers too.

This is an example of the type of labels that can be made. It says:

"Brother Kindergarden"
"ABC Kumi (Class)"
"Yamasaki Nao"

Pretty cool huh?